Today, eCommerce has become a very essential part of every business category. Every online business owner wants a result-driven eCommerce solution that can offer the best user experience to their users. Are you dreaming to have an eCommerce website for your business with a user-friendly user interface and attractive design? Then, you need to select the right open-source platform for your dream website. There are numerous open-source web application platforms available in the market. But, for high performance and extendable web solutions, there is one leading eCommerce platform - Magento which is mostly used for eCommerce websites over the globe.
Magento is a popular eCommerce development platform and there are a few reasons behind it such as its flexibility, plugins, awesome features, and its extensions. It has covered thousands of online eCommerce stores from small, medium to enterprise-level businesses like coco-cola and nestle globally. The Magento stores are increasing rapidly day by day.
5 Reasons behind Magento’s Popularities:
1) Open Source & Its Community:
It is completely free! Magento was built using PHP and other tools. Magento released the latest version 2.2.3 which aims to provide many advantages compared to other eCommerce platforms. It is very flexible and you can extend your website to the next level using innovative features as per your requirement. Magento has a global community of experts and developers who are willing to serve the best solution to their business owners. The community includes 360,000 forum members, 5900 contributes, 8000 certified developers, and 1150 independent partners who ensure the platform remains up-to-date, fast, reliable, secure, and free from bugs.
2) Customizable Security:
There is a lot of uncertainty involved in online transactions and data handling. As days are going, the chances of hacking and other cyber-crimes are increasing quickly. It is very important that which secure platform you are choosing for your website development. Magento is a very secure platform that offers end-to-end security covering all aspects of security like role-based authentication, PCI compliance, SSL security to Multi-level Source Validation, and many others. It provides a security report including patches of security and detailed vulnerability on daily basis.
3) Third-Party Components integration:
Using Magento and eCommerce developers can integrate the third-party components in their website. It will help developers to save their development time and make their work easier. Through Magento API, you can connect any external API and plugin as per your requirement. API could be any payment gateway, any SEO tool, or any shipping method.
4) Fast and Scalable:
Usually, people avoid using websites that take more time to load. While Magento can load web pages quickly using high-end caching technologies and other database optimization techniques. Scalability is a very important factor when you are developing a website.
5) SEO- Friendly:
If you have developed an online eCommerce website and it is not ranking well on Google or any search engines, then it can’t boost your customer engagement and sales also. SEO increases the traffic of your website, which can ultimately boost your sales. So, you can’t avoid SEO when you are in an eCommerce business. Magento provides SEO module integration that can optimize your web pages and give you a better ranking on search engines. You can also track your traffic, Meta tags detail, and generate the sitemap.
Wrap Up:
These are a few reasons behind Magento’s popularity. It has great power of community that is always ready to help its customers, as it is a scalable and flexible platform for website development. Hence, Magento can be the right choice for building a scalable and high-performance eCommerce website. For eCommerce website development, you can consult any Magento development company.
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